The market isn't overlooking you because you lack ability.It's overlooking you because it cannot immediately see your value.
Eich Dyn is a Premium Executive Career Consultancy for experienced professionals, technical specialists, senior leaders and executives — including those from STEM industries — navigating advancement, transition, leadership and high-stakes negotiation. Led by Dai Jones — 37 years of executive leadership, hiring authority and commercial decision-making — and delivered through Career OS™, our proprietary operating system.
- 37+ Years Executive Leadership
- Published Author
- Creator of Career OS™
- Proprietary Command Centre
- Trustpilot Reviews
Trusted by professionals from












The Career OS™ Command Centre.
A governed search, networking, accountability and conversion engine for senior careers — delivered as a private dashboard alongside every Eich Dyn engagement. Desktop, tablet and mobile.
You don't have a capability problem.
You have a positioning problem.
- “I know I'm capable of more — but the market isn't seeing it.”
- “My experience isn't translating into the right opportunities.”
- “I'm applying, and hearing very little back.”
- “I've lost direction — I can't tell which next move is the right one.”
- “I'm stuck between staying somewhere comfortable and leaving for something better.”
- “I'm undervaluing myself, and I know it.”
- “I don't know how to position decades of experience without it sounding like a CV.”
Experienced professionals rarely lose roles on capability. They lose them on how that capability is read, evidenced and negotiated.
An executive career consultancy — not a coaching service.
Eich Dyn is built on 37 years of leadership, hiring authority, P&L responsibility and the lived experience of running global delivery at executive scale. We don't motivate. We don't polish CVs. We reposition experienced professionals so the market reads their value correctly, and we govern the moves that decide a transition.
Our work is delivered through Career OS™ — the proprietary operating system Dai Jones built to industrialise what senior career success actually requires: clarity, positioning, evidence, search discipline, interview conversion and offer leverage.

A career built on the decisions you're trying to make.
Dai has led global engineering and product programmes across Jaguar Land Rover, Tata Technologies, the Manufacturing Technology Centre and beyond — including up to 746 engineers across seven countries delivering VinFast vehicle programmes at exceptional pace. He has hired, promoted, restructured, negotiated and developed senior leaders for nearly four decades.
Every Eich Dyn engagement is shaped by someone who has sat on the other side of the hiring table at executive scale, written the budgets and made the decisions you're now navigating.
It works because the work is real.
Anonymised case stories of senior professionals who repositioned, accelerated promotion, negotiated stronger offers and converted into leadership roles through Career OS™.
“He helped me build a proper targeting strategy rather than just applying at volume. Proper positioning. One application. Two interviews. One offer — in exactly the pivot sector I was aiming for, at the top of the salary band.”
“Eich Dyn takes a highly personalised approach to career development, offering insightful assessments and strategic guidance that are tailored to each client's unique aspirations and strengths.”
“I had the pleasure of working with Dai at Eich Dyn, and I can honestly say his support has been invaluable. He brings a wealth of knowledge and experience to every conversation.”
“Absolutely 1st class coaching, professional and friendly. Dai's knowledge in this field is second to none. His coaching has significantly helped me focus on my next career move and his infrastructure he has developed are simply amazing.”
“Eich Dyn provides invaluable insight into how technology and artificial intelligence now influence much of the recruitment process, with automated systems often carrying out a significant portion of the initial screening before you even speak to an employer. An absolute must. Highly recommended.”
“Working with Dai has been hands-down one of the best experiences I've ever had for my development and progression. The toolkit he provides is unmatched — Truly incredible. I was blown away by the resources available.”
Seven Highly Effective Hacks for Career Progression
By David B. Jones
The published foundation behind Career OS™. A practical playbook for experienced professionals who want to take deliberate ownership of their next move — drawn from 37 years of executive leadership and hiring authority.
Six stages. One governed sequence.
How Eich Dyn engagements actually run — from first conversation through to the first 90 days in a new role.
- Stage 01Career Diagnosis
Clarify the right target — and rule out the wrong ones.
Learn more → - Stage 02Positioning Strategy
Convert experience into a market position decision-makers remember.
Learn more → - Stage 03Evidence & Profile
Rebuild CV, LinkedIn and narrative around senior relevance.
Learn more → - Stage 04Search & Networking
Run a relationship-led pipeline, not reactive applications.
Learn more → - Stage 05Interview Mastery
Decision-grade stories, executive presence, structured answers.
Learn more → - Stage 06Offer Negotiation
Negotiate total reward and govern the first 90 days.
Learn more →
Book your Career Diagnostic.
A focused, private conversation with Dai Jones. We diagnose where you actually are, where the market will value you most, and which Career OS™ route fits the move. No obligation. No sales pressure.
- · Private 1:1 with the founder
- · Clear direction within 45 minutes
- · Pricing only if there's a fit


